Social Media in Science at #SERMACS2011 featuring Facebook for the business
" SERMACS 2011 features a wide variety of symposia. In addition to analytical, biological, computational, inorganic, organic and physical chemistry symposia... specialized topics are also scheduled" including Social Media in Science . The following is my invited abstract which has been accepted for presentation on Wednesday afternoon October 26, 2011 in the Social Media in Science Symposium at SERMACS 2011. Title: 49 - The value of a Facebook business page Authors: Jennifer L. Maclachlan , Presentation Time: 4:15 PM Location: Omni Richmond Hotel Room: Roanoke Abstract Body: Is there value in a Facebook business page ? Yes. Are metrics available? Yes. I will present a case study of my small chemical business and how we have grown our Facebook business page from having only employees "liking" us to having customers, friends and other industry professionals interact with us on our Facebook business page.