Personal branding in the digital age to advance your career in the chemical sciences

SUBMISSION ROLE: 2016 Northeast Regional Meeting

CONTROL ID: 2591588

ABSTRACT SYMPOSIUM NAME: Younger Chemist Committee Workshop

AUTHORS (FIRST NAME, LAST NAME): Jennifer L. Maclachlan1

INSTITUTIONS (ALL): 1. PID Analyzers, LLC, Sandwich, MA, United States.

TITLE: Personal branding in the digital age to advance your career in the chemical sciences

ABSTRACT BODY: Abstract: Learning how to create a social strategy and develop a personal brand as an early career scientist can be advantageous for career advancement. This presentation will focus on the balance between personal and professional social media accounts, how to promote yourself as a scientist while maintaining your fan base and integrating social media and traditional networking to connect with a broader audience and ultimately, expand your network. Various social media platforms such as Linked-In, Facebook, Twitter, Snapchat, Instagram and blogs will be referenced. Presentation details:  Saturday morning October 8, 2016 Doubletree Hotel, Carlton Room Binghamtpon, NY 9:55am-10:25am Learn more about #NERM2016 or register to attend here