Sunday, June 24, 2012

Utilizing ACS Network, Google+ and Pinterest as marketing tools for my small chemical business


244th ACS National Meeting, Philadelphia, PA

Document ID: 15751    
Program Area: SCHB: Division of Small Chemical Businesses       
Symposium Title: (SCHB008) Sci-Mix
Monday August 20, 2012 8pm-10pm

INSTITUTIONS

1. PID Analyzers, LLC, Sandwich, Massachusetts, US, 02563, United States

AUTHORS

1. Jennifer L Maclachlan1 , PID Analyzers, LLC


Title: Utilizing ACS Network, Google+ and Pinterest as marketing tools for my small chemical business

Abstract Body: In a previous presentation: Staying lean and utilizing social media: Remaining relevant as a small chemical business given in the Small Chemical Businesses Division symposium True Stories of Success from Chemical Entrepreneurs at the 243rd National Meeting of the American Chemical Society, I discussed my intention to explore ACS Network, Google+ and Pinterest as viable social media marketing tools for my small chemical business, PID Analyzers, LLC. This poster will illustrate best practices and the value of ACS Network, Google+ and Pinterest used in conjunction with the more traditionally utilized small business social media platforms: Linked-In, Twitter and Facebook.    

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